CrossView’s Cross-Channel Commerce Solution is Recognized as IBM IMPACT 2009 ‘Best in Show’

- May 15, 2009



New York, NY – May 15, 2009 –

CrossView, an IBM Business Partner, was named the winner of the IBM IMPACT 2009 ”Best in Show Award”. The award recognizes the IBM business partner that provides solutions that solve traditional problems in smarter, more efficient ways.  IBM evaluated each organization’s solution and the value they delivered to clients.“CrossView was selected because of their ability to solve business challenges and deliver repeatable solutions that offer higher productivity and business improvements,” said Sandy Carter Vice President IBM SOA, BPM, and WebSphere Marketing.   


During a recent survey, 91 percent  of CEO respondents agreed that they need to restructure the way their organizations work. CrossView solutions give companies the ability to share information and collaborate. CrossView’s Cross-Channel Commerce solution gives clients the ability to deploy once and leverage across all channels including: web, call center, kiosks, mobile, and printed catalogs.


CrossView clients, such as Moosejaw Mountaineering, are working and collaborating in new ways across ecosystems, supply chains, and their own internal silos.    The social networking approach implemented by Cross-Channel Commerce has increased Moosejaw’s online conversion by 50 percent while also improving operational efficiency by 50 percent. Jeffrey Wolfe, co-founder of Moosejaw Mountaineering states, “Bottom line, the combination of CrossView and IBM has helped Moosejaw create the finest cross-channel, social commerce solution to-date.”


“Our goal is to provide solutions that enable multi-channel organizations to transform their businesses by providing an integrated cross-channel platform”, said Mark Fodor CrossView’s CEO.   “CrossView solutions are designed to provide the shopper with seamless customer experience across all channels and reduce the total cost ownership.”


About CrossView:
CrossView empowers merchants to deliver an integrated consumer experience across all customer touch points.  CrossView’s innovative approach eliminates the traditional informational and functional silos that typically exist between the storefront, call center and website.  This not only enables merchants to offer more services and a richer customer experience, but gives invaluable insight into customers’ cross-channel behavior and buying history.  Further product information can be found on www.crossview.com.   To schedule a demo, contact Leila Ashley at CrossView, 248-629-5599 or lashley@crossview.com.