No technology is more closely associated with retailing than the point-of-sale system. Today progressive retailers are infusing this icon with cross-channel intelligence and re-imagining the POS as a multi-channel marketing, management and fulfillment platform. To achieve this transformation, they are turning to CrossView Point of Sale. Gone are the days of terminals focused exclusively – and myopically – on in-store payment transactions. CrossView Point of Sale is a next-generation solution unifying the customer’s in-store experience with other primary sales channels – the Web, mobile, call centers, catalogs and self-service platforms. Now the POS powers cross-channel commerce like never before. Nowretailers can see clearly across all sales channels and use customer intelligence wisely – at the POS and at other points of purchase.
Today, as more customers move between sales channels, there is a growing expectation that information and services will be consistently available – at the POS, on the Web, from call centers and mobile platforms. That seamless shift is possible with CrossView Point of Sale.
CrossView Point-of-Sale closes the gap between sales channels. In-store sales associates are now empowered with the same tools and intelligence available through other sales channels. CrossView Point of Sale provides cross-channel visibility and functionality, including:
CrossView’s Mobile Point of Sale solution empowers in-store sales associates with intelligent tools to deliver superior customer service. Inventory can be checked easily. Payments can be taken quickly. Service is delivered efficiently. More importantly, CrossView Mobile Point of Sale brings sales staff directly to the customer.
Using this hand-held technology, associates can interact with customers in new ways, establishing one-on-one relationships that can deepen customer loyalty. CrossView Mobile Point of Sale delivers advanced analytics. Sales associates can leverage vast amounts of intelligence on customer behavior across all sales channels. Marketing, merchandising, and customer relationship management opportunities are heightened by putting the power of information directly into the hands of sales associates.
Advanced analytics offer intelligence into customer buying behaviors at the point of sale – and across all sales channels. Access deep insights into customer behaviors across all sales channels, and rapidly turns that intelligence into actions that measurably impact sales and customer satisfaction. Intelligence-based features include:
Never have customers had so many choices to shop. Never have retailers had the flexibility, functionality and intelligence of CrossView Point of Sale.
CrossView Point-of-Sale delivers an unparalleled range of capabilities and features across key areas of your retail enterprise – at operations, for transactions and in promotions. This next-generation solution widens your aperture of opportunity in stores and enables you to create a well-integrated, cross-channel experience.