CrossView launches Integrity Media using their Rapid Deploy CrossView WebStore

- December 8, 2008



CrossView, Inc., a pioneering provider of cross-channel commerce solutions, announces the successful launch of IntegrityDirect.com. Integrity Media is a privately held media communications company that produces publishes and distributes Christian music, films and related materials throughout the United States and over 160 countries around the world.

CrossView quickly enabled Integrity Media leveraging the CrossView Web Store, a fully functional out of the box solution focused on customer Time to Value. “Crossview's development methodology gave us measurable progress throughout the project life cycle. CrossView was able to deliver our new eCommerce site quickly and within budget. We now have a robust platform on which we can build our eCommerce strategy. With our new solution we are able to grow the business and meet the demands of a dynamic industry” says Geoff Vines VP of Information Technology The CrossView Web Store is built on IBM’s WebSphere Commerce framework and it reduces deployment time, simplifies development and provides a fully optimized site for performance.

CrossView achieved Integrity Media’s schedule and budgetary objectives by leveraging the significant out-of-the-box features of the CrossView Web Store. For Integrity Media the CrossView Webstore offered compelling feature set, per Geoffrey “The CrossView Webstore gives us great business value with a complete set of standard site features, best practices for SEO, product management, promotions management and site documentation.  Some of these features include:

  • Search engine optimization
  • Product displays and attributes
  • Tell a Friend & Wish lists
  • Promotions
  • Payment Integrations
  • Alternative Payments
  • Quick checkout
  • Order history
  • User profiles
  • Preconfigured site with 40 prebuilt, production ready pages
  • Complete Technical and business level documentation

The new Integritydirect.com site provides a customer centric experience with best-in-class business & technology practices. Customers are able to listen to audio tracks online and complete advanced sales purchases. Using a B2B component, businesses are able to purchase via Purchase Orders, receive discounted pricing and tax exempt status. The CrossView Web Store is built in IBM Websphere Commerce eSite model. It interfaces with SAP which reduced the effort required to maintain the online catalog. With their CrossView solution, Integrity Media now has a single e-Commerce platform to support multiple e-Sites.

About CrossView CrossView empowers merchants to deliver an integrated consumer experience across channels. CrossView’s innovative approach eliminates the traditional informational and functional silos that typically exist between the storefront,call center and website. This not only enables merchants to offer more services and a richer customer experience, but gives invaluable insight into customers’ cross-channel behavior and buying history. To learn more about CrossView and the Crossview Webstore, please check us out online www.CrossView.com. To learn more, or to schedule a demonstration, call us at (408) 748-1410 or email us at marketing@crossview.com